As the name suggests, social media content creators create content meant for release on social media platforms. Many social media content creators are also ‘influencers’ and will be paid to attract the attention of their sizeable followers to a specific brand or product. Other social media content creators will work within a company or as freelancers, creating content for the company’s social media channels.
Being a social media content creator requires you to have an acute understanding of each social media channel, the algorithms behind it, and what kind of content attracts engagement. Show your understanding of social media on your resume by showing the success of your previous campaigns, or by listing any certifications you have taken that are social media related.