This is an entry-level position and is a great way for someone to enter the market research profession. As a qualitative research assistant, you will assist in the collection and analysis of data to provide useful insights to decision-makers. You may also assist in developing research procedures and methodology. You will obviously need to have excellent data collection and data analysis skills to thrive in this position. In terms of your educational background, a degree in market research, math, or a similar field would be highly desired by recruiters, as would research experience.
