A marketing content creator specializes in conceptualizing and creating engaging content that will result in higher sales or visibility for their client. Beyond creating the content, you will be expected to create marketing strategies, and monitor how well a marketing campaign is doing using analytical tools. Having an educational background in digital marketing would be highly beneficial, as would any digital marketing experience you have had in the content creation field or outside of it. In addition, having strong communication skills is essential, as you will most likely find yourself collaborating with others in the course of the marketing campaign.